The Beauty Influencer

Life happens, look for the beauty.

Makeup and Beauty Blog By

Joy Randall



Get real advice tips and tricks from an industry pro.


Be good to your skin and radiate joy with these hand-made products.

What People Say

The products the self care store offers, reflects the heart of the one who stewards the ingredients. Joy is careful with your mind, body and soul and is honored to create what you need when you need it. I recommend anything in the line up. I trust her.” 


—  Jamar Caldwell

About Joy

Joy Nichelle Randall is an experienced entrepreneur and influencer based in North Carolina. She is a licensed cosmetologist & has a degree in Mass Communications & Electronic Media from North Carolina A&T State University. She spent much of her career in the beauty and fashion industry as a professional makeup artist, under her brand, Flawless Makeup Art. It was this career path that allowed her to explore all of her skills in beauty expertise, public speaking and becoming an advocate for Self Care and personal development.

Over her 13 year career as a makeup artist, her work has been seen on many celebrities and high profile clients, like singer Fantasia Barrino, NASCAR driver Jimmi Johnson and Founder of Carol's Daughter, Lisa Price. As a well known influencer, she frequents press events like Art Basel in Miami and the Met Gala in New York. Her artistry and expertise has been featured in major publications like Forbes Magazine, People Magazine and Garden & Gun. Major networks she's worked with include Fox Sports 1, MTV, BET and VH1 to name a few.

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